In previous posts, I explained why cruise ship speakers need to be good storytellers and some key ingredients to a good story.
In this post I’d like to address a few reasons why stories should be part of presentations.
It is estimated that two-thirds of the time when we are speaking we are telling people “Who did what to whom.” It’s a story. Why not include this element in your cruise presentation.
Stories get the brains of the listeners going. Complex ideas become simple. Facts and figures get a context. Stories can be persuasive. Stories are memorable, too!

Done well, stories can involve the audience. They can clap, boo, cheer, hiss.
Stories can create tension.
Stories can create mental images.
Stories can stimulate thought.
Stories can give audiences something to mull on long after they have headed to the buffet.
Stories can prompt audiences to engage.
Stories can get audiences emotionally involved.
Stories can lead audiences into questioning the ethics of the characters involved.
Stories give the audience much more than they bargained for.
Tell stories. Your audience and the cruise director will thank you for it.